Google Analytics

Web analytics fundamentals and reporting.

Learning Paths

This course is not part of any learning path yet.

Modules

  • Analytics Concepts
  • Reports and Metrics
  • Acting on Data

Lessons

No lessons are available yet.

Learning Objectives

  • Apply the practices covered in "Analytics Concepts — Introduction" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Analytics Concepts — Core Concepts" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Analytics Concepts — Best Practices" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Analytics Concepts — Summary" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Reports and Metrics — Introduction" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Reports and Metrics — Core Concepts" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Reports and Metrics — Implementation" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Reports and Metrics — Best Practices" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Reports and Metrics — Summary" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Acting on Data — Introduction" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Acting on Data — Core Concepts" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Acting on Data — Planning" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Acting on Data — Implementation" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Acting on Data — Best Practices" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Acting on Data — Summary" to demonstrate competent, measurable marketing performance.

Completion Criteria

Prerequisites

  • Marketing Foundations (Hard)

Assessments

  • Google Analytics — Final Assessment Exam

Certifications

No certifications are associated with this course.

Delivery

No delivery information is available for this course.