Local SEO

Optimizing for local and market-scoped search.

Learning Paths

This course is not part of any learning path yet.

Modules

  • Local Search Basics
  • Listings and Citations
  • Local Ranking Factors

Lessons

  • Local Search Basics — Introduction Local Search Basics — Introduction
    • Local Search Basics — Introduction
  • Listings and Citations — Introduction Listings and Citations — Introduction
    • Listings and Citations — Introduction
  • Local Ranking Factors — Introduction Local Ranking Factors — Introduction
    • Local Ranking Factors — Introduction
  • Local Search Basics — Core Concepts Local Search Basics — Core Concepts
    • Local Search Basics — Core Concepts
  • Listings and Citations — Core Concepts Listings and Citations — Core Concepts
    • Listings and Citations — Core Concepts
  • Local Ranking Factors — Core Concepts Local Ranking Factors — Core Concepts
    • Local Ranking Factors — Core Concepts
  • Local Search Basics — Best Practices Local Search Basics — Best Practices
    • Local Search Basics — Best Practices
  • Listings and Citations — Implementation Listings and Citations — Implementation
    • Listings and Citations — Implementation
  • Local Ranking Factors — Planning Local Ranking Factors — Planning
    • Local Ranking Factors — Planning
  • Local Search Basics — Summary Local Search Basics — Summary
    • Local Search Basics — Summary
  • Listings and Citations — Best Practices Listings and Citations — Best Practices
    • Listings and Citations — Best Practices
  • Local Ranking Factors — Implementation Local Ranking Factors — Implementation
    • Local Ranking Factors — Implementation
  • Listings and Citations — Summary Listings and Citations — Summary
    • Listings and Citations — Summary
  • Local Ranking Factors — Best Practices Local Ranking Factors — Best Practices
    • Local Ranking Factors — Best Practices
  • Local Ranking Factors — Summary Local Ranking Factors — Summary
    • Local Ranking Factors — Summary

Learning Objectives

  • Apply the practices covered in "Local Search Basics — Introduction" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Local Search Basics — Core Concepts" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Local Search Basics — Best Practices" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Local Search Basics — Summary" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Listings and Citations — Introduction" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Listings and Citations — Core Concepts" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Listings and Citations — Implementation" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Listings and Citations — Best Practices" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Listings and Citations — Summary" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Local Ranking Factors — Introduction" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Local Ranking Factors — Core Concepts" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Local Ranking Factors — Planning" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Local Ranking Factors — Implementation" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Local Ranking Factors — Best Practices" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Local Ranking Factors — Summary" to demonstrate competent, measurable marketing performance.

Completion Criteria

Required Lessons

  • Local Search Basics — Introduction
  • Listings and Citations — Introduction
  • Local Ranking Factors — Introduction
  • Local Search Basics — Core Concepts
  • Listings and Citations — Core Concepts
  • Local Ranking Factors — Core Concepts
  • Local Search Basics — Best Practices
  • Listings and Citations — Implementation
  • Local Ranking Factors — Planning
  • Local Search Basics — Summary
  • Listings and Citations — Best Practices
  • Local Ranking Factors — Implementation
  • Listings and Citations — Summary
  • Local Ranking Factors — Best Practices
  • Local Ranking Factors — Summary

Prerequisites

  • Keyword Research (Hard)

Assessments

  • Local SEO — Final Assessment Exam

Certifications

No certifications are associated with this course.

Delivery

No delivery information is available for this course.