Social Media Foundations

Principles of social media across platforms and community.

Learning Paths

This course is not part of any learning path yet.

Modules

  • Social Landscape
  • Content for Social
  • Community and Engagement

Lessons

  • Social Landscape — Introduction Social Landscape — Introduction
    • Social Landscape — Introduction
  • Content for Social — Introduction Content for Social — Introduction
    • Content for Social — Introduction
  • Community and Engagement — Introduction Community and Engagement — Introduction
    • Community and Engagement — Introduction
  • Social Landscape — Core Concepts Social Landscape — Core Concepts
    • Social Landscape — Core Concepts
  • Content for Social — Core Concepts Content for Social — Core Concepts
    • Content for Social — Core Concepts
  • Community and Engagement — Core Concepts Community and Engagement — Core Concepts
    • Community and Engagement — Core Concepts
  • Social Landscape — Best Practices Social Landscape — Best Practices
    • Social Landscape — Best Practices
  • Content for Social — Implementation Content for Social — Implementation
    • Content for Social — Implementation
  • Community and Engagement — Planning Community and Engagement — Planning
    • Community and Engagement — Planning
  • Social Landscape — Summary Social Landscape — Summary
    • Social Landscape — Summary
  • Content for Social — Best Practices Content for Social — Best Practices
    • Content for Social — Best Practices
  • Community and Engagement — Implementation Community and Engagement — Implementation
    • Community and Engagement — Implementation
  • Content for Social — Summary Content for Social — Summary
    • Content for Social — Summary
  • Community and Engagement — Best Practices Community and Engagement — Best Practices
    • Community and Engagement — Best Practices
  • Community and Engagement — Summary Community and Engagement — Summary
    • Community and Engagement — Summary

Learning Objectives

  • Apply the practices covered in "Social Landscape — Introduction" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Social Landscape — Core Concepts" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Social Landscape — Best Practices" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Social Landscape — Summary" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Content for Social — Introduction" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Content for Social — Core Concepts" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Content for Social — Implementation" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Content for Social — Best Practices" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Content for Social — Summary" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Community and Engagement — Introduction" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Community and Engagement — Core Concepts" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Community and Engagement — Planning" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Community and Engagement — Implementation" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Community and Engagement — Best Practices" to demonstrate competent, measurable marketing performance.
  • Apply the practices covered in "Community and Engagement — Summary" to demonstrate competent, measurable marketing performance.

Completion Criteria

Required Lessons

  • Social Landscape — Introduction
  • Content for Social — Introduction
  • Community and Engagement — Introduction
  • Social Landscape — Core Concepts
  • Content for Social — Core Concepts
  • Community and Engagement — Core Concepts
  • Social Landscape — Best Practices
  • Content for Social — Implementation
  • Community and Engagement — Planning
  • Social Landscape — Summary
  • Content for Social — Best Practices
  • Community and Engagement — Implementation
  • Content for Social — Summary
  • Community and Engagement — Best Practices
  • Community and Engagement — Summary

Prerequisites

  • Content Strategy (Hard)

Assessments

  • Social Media Foundations — Final Assessment Exam

Certifications

No certifications are associated with this course.

Delivery

No delivery information is available for this course.